New York based SeedInvest, an the equity-based crowdfunding platform founded in 2012 by former professional investors Ryan Feit and James Han Friday closed $1 million in funding led by the Jumpstart New Jersey Angel Network in a move that will see them accelerate the growth of the platform and to develop new features that assist both investors and companies seeking capital.
Google challenged several global brands last year to take their most famous commercials and re-create them as digital campaigns. Execs at Google had imagined that interactive technology would open up new possibilities in advertising, so they decided to prime the pump with Project Re:Brief. The project urged advertisers to come up with ads that weren’t even thinkable, much less possible, in pre-Internet days.
Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. Originally intended as an experiment in personal connections, Facebook has turned into a powerhouse platform that can be leveraged by just about any industry you can think of. From gaming, to advertising, to branding and marketing, there’s no online business plan that Facebook can’t be used for at this point.