Business

Facebook has today partnered with OpenTable to allow users book tables via a Facebook app dubbed Facebook Pages for restaurants.
According to Facebook,”The update represents a new way of discovering and booking great dining experiences, all within the Facebook mobile app. There’s no need to visit a separate mobile site or open a separate app.”

Do you understand your true business costs? Do you know how much it really costs to run your business? If you don’t really understand your fixed and variable costs, how can you make sure that you are covering them?

In West Hollywood, Los Angeles last night, Werner Herzog’s new documentary, “From One Second to the Next” premiered at the Silver Screen Theater located within MOCA’s Pacific Design Center followed with Q&A from the legendary director himself.

“How can I connect with investors?” is one of the most common questions I hear from early-stage entrepreneurs. “Connect” is a good word to use. If you’re looking for funding, you don’t just want to “meet” investors, shake their hands and give them your quick pitch. You want to “connect” with them, to really make a deeper connection.

Social media aggregator RebelMouse recently raised $10.25 million in Series A funding led by Oak Investment Partners, SoftBank, Sterling Investment Partners and Michael Lazerow in a move that will help the firm power clients sites to better engage their audiences and nab in more clients.

Marketing tools may change, the way consumers discover products may change, and consumer behaviors may change, but one thing that remains constant is the consumer adoption process. In my years of business, my days in school, and my experience at WeLink, I have learned about numerous companies and how they market their products. I have seen some failures and I have witnessed some successes. What is interesting to me is how important it is for businesses to truly understand the 5 stages of the consumer adoption process and the important role this process plays in creating a successful marketing strategy.

One of the hotter topics at the last Silicon Beach Fest (SBF) in Santa Monica was the exodus of homegrown tech talent. Some refer to it as “brain drain.” Others call it “talent flight,” while academics coined the phrase “mind migration.”

If the point of a business is to make money, then obviously you want to be very careful when it comes to managing that money. Your bank is key in this matter. Choosing a banking solution is one of the most important decisions you need to make as a startup. Your bank is more than just a place to store your money; it’s a tool to help you to minimize your financial risks and to manage your cash flow.

This month TechZulu is heading to NextSpace Coworking in Culver City! For those unfamiliar, held the last Friday of every month, TechZulu Final Fridays (#TZFF) are a creative blend between mentorship, networking event, startup showcase, and community celebration. Join us as we introduce you to featured faces and spaces across our great city, highlighting the many flavors of innovation that make up the LA tech ecosystem…plus plenty of free food and drinks.

Chicago- based baseball couple, Chris and Tracy Hayes are the founders of the new flik app. The flik app is a new social video platform developed for the iOS, utilizes short videos for sharing and discovering. Chris and Tracy talk with TechZulu about the flik app, social media, and startup advice.