Marketing

Many people in business think they need to cheat and lie to gain wealth. They call it negotiations, marketing, positioning… Call it what you will, but it has forever been against my moral integrity to be anything other than transparent and forthright. Being a top business woman has been my dream since I was a child watching my parents grow their own businesses. It’s sad that several times I’ve felt forced to question my moral integrity wondering if being this way would hold me back from truly being ‘successful’.

At Silicon Beach Fest Hollywood 2012 Kevin Winston organized a panel called “How to Find and Hire a Developer”. Below are some take away tips… and the video of the of the panel.

We know what it is to love our jobs, we spend the whole day in office and don’t want to leave. But there are friends who seem to hate every minute that goes buy during their working hours.

Now a new startup called LifeSwap wants to end that frustartion.

Being an entrepreneur is about, “The journey through the ‘NO’ to get to the YES’ ” said by Ryan Caldbeck, CEO of CircleUp, on a panel at the Connections Conference in Indianapolis. CircleUp is an online social marketplace that supports direct equity investments from individual investors to small private consumer and retail companies. He was talking about the history of VitaminWater and how the creator went through bankruptcy, had a failed marriage and spent years going from local mom n’ pop to mom n’ pop store trying to convince each one to carry Vitamin Water out of his car… eventually it went national as we all know

If you weren’t able to make it out to Wokcano to mix and mingle with the hottest startups this week, you missed out. Not to worry because we’ll recap the night with some information on the demos from these up and coming companies located in LA.

Armed with a degree in Marketing and Business from University of Ulster in Northern Ireland and an Operations experience from Ireland, UAE and Egypt , Ciaran Connolly, 36 teamed up with Ernist Turdubaev 33, with a Master of Arts – Retail and Government Sector to launch ProfileTree.

The team at Recycled Bride knows weddings are expensive, time-consuming to plan, and that’s the reason they want to make it easy to source great deals on pricey wedding items, and help you recover some of the money spent.

Even though Lyft nor Sidecar presented at TechCrunch Disrupt 2012 they need to be mentioned as they were a huge time saver both getting from after party to after party and also to get to the airport.

Lately there has been a non cab, “hire your neighbor”, kind of transportation craze. Here in LA we have a towncar service called Uber that with a tap of an app we can get a door to door town car service ride.

Music Prodigy, a Los Angeles based music education technology firm serious on improving the way people learn, play and interact with music beat over 70 startups with their app Rock Prodigy to win the Silicon Beach Awards.

Founded in 2001 by 3 German MBA students, Carpooling connects people in over 40 countries and is available in English, French, German, Greek, Italian, Polish and Spanish.

The carpooling team has also grown, from the original three co founders to now over 50 people with one goal: to offer a new, sustainable transport alternative to all.