Items Tagged With EconCelebThere are 2 items tagged with EconCeleb. You can view all our tags in the Tag Cloud
Celebrity Content in the Limelight at EconCeleb Conference
Is celebrity the new mass medium? With websites like TMZ, PerezHilton, The Superficial and Yahoo's omg! offering a non-stop view into the lives of the rich and famous, is there still room for traditional celebrity media to thrive? These are just some of the pointed questions raised at the recent EconCeleb conference at the Roosevelt Hotel in Hollywood. The day was packed with insights from hard-hitting media executives such as Bonnie Fuller, former EVP and chief editorial director of American Media, Inc., and Harvey Levin, managing editor of TMZ.com.
Nearly 200 people attended the event, produced by media company ContentNext. TechZulu caught up with Founder Rafat Ali at the end of the day to get his take on the economics of social media, and what’s on the horizon for ContentNext since being acquired by the UK’s Guardian News & Media (GNM).
TechZulu turns the camera on TMZ.com
Love it or hate it, celebrity content drives traffic. Whether it’s the latest "celebutante" shenanigans a la Paris Hilton or a star’s fall from grace, people have an insatiable appetite for all things famous, and the Web offers the ultimate all-you-can eat menu. Rather than wait for the weekly wrap-up of entertainment news in traditional print media, sites like TMZ.com have changed the rules of the game, offering up non-stop celebrity news, gossip and images in a way that makes Hollywood publicists cringe. TechZulu recently caught up with TMZ.com Founder, Harvey Levin at the EconCeleb conference to talk about the Internet’s role in shaping celebrity news, where the barriers exist (if any), and the place where Web and TV content converge. |
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