In my interview, I asked Olexiy how he and his co-founder were going to make money with this site. He explained that, in addition to advertising, he plans to sell premium services. I think their most intriguing service is one that will allow other Web sites to integrate AtomKeep into their registration process. Why should Web sites require their users to create yet another profile when AtomKeep could enable users to use the profile data they already created on sites like Facebook or LinkedIn?

The month of July is coming to a close and you might have missed out on a few events.  No worries, TechZulu has you covered with video and photos coverage.  Even if you did not miss out, see if you can find yourself in the videos and photos.

This month we had:

 The Agency Drop-In at the Buddy Group: Video here, pics below (click on the picture to view album).

SummerMash in Los Angeles: Video here, pics below (click on picture to view album).

Click the Jump to view more.

To help startups navigate through the funding process, Mixergy recently invited two speakers to talk about how to get investment for a new business.

William Quigley, Managing Director at Clearstone Venture Partners, spoke from the point of view of an investor.

Rahul Sonnad gave the entrepreneur's perspective, since he founded thePlatform which was sold to Comcast and is now working on his latest startup Geodelic Systems.

Each speaker gave a candid view of what new entrepreneurs should expect. William, for example, explained why most venture capitalists don't say "no" to the entrepreneurs that they don't fund. To help entrepreneurs pick up on clues that they're being turned down, he gave them a list of phrases to look for. For example, when an investor says, "I'd like to see more traction," what he's really saying is, "I don't believe your idea will work. Grow it to prove to me that you're right."

Sonnad talked about the hard times he faced in the first two years before he got funding for thePlatform. He talked about the different paths thePlatform took before settling on video distribution.

TechZulu was the media sponsor for this event. To view the event coverage hit the jump.

You can help support ArtistForce by voting for Jonathan’s South By Southwest panel. The SoCal tech community also has a panel entry at SXSW too, so throw a vote our way.