Media Forge: CEO Anthony Zito Explains Social Media Advertising
Jul 22, 2008 • Development • Efren Toscano
Anthony Zito joined mediaFORGE as a seasoned executive in 2005 and continues to provide vision and direction to the mediaFORGE team. Prior to his involvement with mediaFORGE, Zito managed and grew several successful technology businesses including Precision Data Link (President and Co-founder), acquired by The Profit Recovery Group, and ezADit.com (Co- founder and CEO), acquired by Y2M, a subsidiary of MTV Networks. ezADit.com aggregated ad inventory from over 4,000 college newspapers and categorized them demographically to allow advertisers to make ad buys directly through the ezADit.com portal. Zito brings over 20 years of entrepreneurial experience to the table. He is an active angel investor and a member of the Utah Technology Council.