SXSW 2011

During our interview with PepsiCo’s Bonin Bough at South by Southwest Interactive, the company’s director of global social media enthusiastically called the conference the “Davos of Digital.” Bough explains,

Amidst your Friday product releases and celebratory beers to cap a great week, I wanted to remind you that SXSW Accelerator applications are due TODAY! Similar to DEMO and TechCrunch Disrupt, the Austin-based conference is holding a showcase to feature the most exciting startups around. There are categories for Innovative Web Technology, Social Media and Social Networking Technology, Entertainment Technology, News Technology, and Music Technology.