Digital LA: Crowd Source to Curation Panel Live
Jul 13, 2010 • Events • Efren Toscano
Join us live tomorrow July 14, from 6:30-8pm PST for a panel discussion with industry experts on how user-generated content UGC sites are moving from crowd-sourcing (lots of UGC content of varying degrees of quality) to the new model of curation (content that is reviewed/approved by editors, peers, or friends). We will discuss successful curation models for entertainment, including music (The Grammys award-winning We’re All Fans campaign, etc) movie and TV / webisode content, news, and other examples.
Speakers include:
- Evan Greene, Recording Academy / Grammys (award winning We’re All Fans campaign) @TheGrammys
- Chas Edwards, Digg. CRO & Publisher. @Digg
- Uwe Gutschow, Saatchi & Saatchi LA/Toyota, Director Of Interactive Strategy @saatchila
- Kasia Cieplak-Mayr von Baldegg, Urgent Content, Strategic Producer. UrgentContent created and produced Flip Video’s campaign for Cisco featuring Lenny Kravitz, Tony Hawk and curated UGC video commercials. @UrgentContent (formerly, Producer, Current TV, Viewer Created Content Dept.)
- Jean Aw, NOTCOT, Founder & Editor In Chief @notcot
- Moderator: Kevin Winston, Digital LA, founder @DigitalLA
FREE to attend, space limited. To request RSVP, please visit eventbrite via the link below to apply via your name, title, company and email, and await your confirmation email.
http://digitalladigg.eventbrite.com/
AGENDA
- 6-6:30p. Check-in and networking at the Grammy Museum Theatre
- 6:30-8p. Panel + Q&A
- 8-10p Reception at Katsuya at LA Live, with complimentary appetizers and open bar (wine, beer).
