Mortified Media: Uncovering What You’ve Buried

Jun 30, 2008 • Entertainment
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The project began in the late 1990s when founder Dave Nadelberg unearthed a notably awkward love letter and began sharing with friends. Formalizing as Mortified in 2002 with co-producer Neil Katcher, the project has since sifted through thousands of volumes of otherwise forgotten notebooks, photos, and envelopes in an effort crack the lid off our cultural shoebox and expose our inner geek. Participants include a wide range of people, from professional performers (comics, celebrities, singers) to total amateurs (architects, ad execs, salesmen) all in the noble pursuit of self-degradation. Personal redemption through public humiliation. There are a million stories buried in the pages of people’s lives. Mortified’s mission is to simply help people find them.


Efren Toscano

Efren Toscano founded TechZulu in the heart of Southern California: Orange County. Focused on providing a platform to showcase all that is happening here in the tech and media space. TechZulu is rapidly growing to be the hub for Southern California technology companies news source. Efren has been chosen as one of LA Weekly's People of 2009 and selected as a Top 20 MostPublic Individuals in Los Angeles in Tech and Biz by NowPublic. He divides his time between San Diego, Orange County, Los Angeles and tech events around the US.

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