The reverse-google problem is what happens when you want to own a unique identity (i.e. a trademark) when you started with a common language term. Thus Burbank-based NBC owned basic-cable channel the Sci Fi Channel will become SyFy on July 7. According to Bonnie Hammer, president of NBC Universal Cable Entertainment, in the NYT, “We couldn’t own Sci Fi… we can own Syfy.”
Efren Toscano founded TechZulu in the heart of Southern California: Orange County. Focused on providing a platform to showcase all that is happening here in the tech and media space. TechZulu is rapidly growing to be the hub for Southern California technology companies news source. Efren has been chosen as one of LA Weekly's People of 2009 and selected as a Top 20 MostPublic Individuals in Los Angeles in Tech and Biz by NowPublic.
He divides his time between San Diego, Orange County, Los Angeles and tech events around the US.
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