So far, I’ve covered how to decide which type of app you’re looking to create and how to use your market research to decide what features you want your app to have. The next phase in making a great app is the creation of solid User Stories. Part of this will help you continue defining your feature-set, but it will also help you know what sort of brand you need to create and how you’ll eventually market your application to those users.
If you forget everything else I write about creating an app, remember this: every app needs a hook.
Whether you’re making a geo-location check-in app, a financial transaction tracker or a game of some sort, you need a hook to set you apart from the crowd.
Apps are quickly becoming a ubiquitous part of life. From the phone in your pocket to the television hanging on your wall, apps have penetrated technology and they aren’t going anywhere. Smart technology doesn’t work without clever software to make it useful.
