Fuel TV: Their Take on Social Media and Advertising
Jul 15, 2008 • Uncategorized • Efren Toscano
I caught up with Jake Munsey, VP of Marketing and OAP at Fuel TV, at Lessons in Social Advertising or “LISA 08.” Mr. Munsey was asked to attend the event as a panelist, representing Fuel TV in order to answer questions regarding their take on social media and advertising. Fuel TV is a good example of a company that does both podcast and televised media, and in talking with Mr. Munsey I gained a greater understanding of the companies goal of utilizing social media to enable their content to reach a greater audience.