If you’ve never heard of MU-MIMO in wireless routing and don’t know what it is, you’re not alone. In fact, brands are thus far staying away from the term, fearing that it would be confusing to buyers, and instead may just mention “new technology” or something similar. The truth is that MU-MIMO is a big deal, and we’re finally seeing the benefits in wireless routing.
Now nearly every conversation about marketing starts with growth. And yet I learned that in 2013/2014, only 24% of companies had real growth. That means that despite being a multi-billion industry to drive sales, fewer than 30% met their growth objectives. Apparently, the key to growth is the relationships that you may have with customers and suppliers.