Dealmaker LA Content Monetization: 3 Models That Work

Jul 20, 2009 • Entrepreneurship
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Freemium, Subscription, Virtual Goods oh my!  These are just a few of the monetization models that were covered during this conversation.  But which fits your company the best?  In this Strategy Series, you’ll get to sit down with executives and entrepreneurs who are leveraging new monetization models. What key lessons did they learn through the process, what strategies made the difference, what they wished they had done different if they knew what they know now, and what do you need to know before you jump in?  Below is a breif highlight of the nights conversation:

To view the entire discussion go here

Speakers:
Keith Richman, CEO, Break.com (linkedin profile)
Paul Yanover, Executive Vice-President & Managing Director, Disney Online (linkedin profile)
Larry Fitzgibbon, EVP, Demand Brands/ Demand Media

Ro Choy, Chief Revenue Officer, RockYou (linkedin profile)

Moderator:
Jason Nazar, CEO, Doctstoc (linkedin profile)

Efren Toscano

Efren Toscano founded TechZulu in the heart of Southern California: Orange County. Focused on providing a platform to showcase all that is happening here in the tech and media space. TechZulu is rapidly growing to be the hub for Southern California technology companies news source. Efren has been chosen as one of LA Weekly's People of 2009 and selected as a Top 20 MostPublic Individuals in Los Angeles in Tech and Biz by NowPublic. He divides his time between San Diego, Orange County, Los Angeles and tech events around the US.

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