The internet connects us to billions of products online. Online merchandise range from being silly to creative design to daily items. Fair trade is becoming more common, but many of the sites that offer those goods follow a for-profit business model and only a handful follow the non-profit road. Shopping for a Change (SFAC) is one of the few non-profit, fair trade businesses to change and help improve the lives of many in underdeveloped communities.
Undoubtedly, e-commerce has been the biggest growth driver recently for shipping giants UPS and Fedex. Once shoppers experienced the ease of ordering online, the inevitable subsequent challenge was to put the products into their hands quickly enough to encourage continued use of e-commerce for making purchases. Because of this, the business analytics of retailers and shipping companies have had to incorporate the role of e-commerce within the world marketplace.
A Futurist Conference, AI & The Singularity will be held this Saturday, September 20, from 9:30am-5:00pm at Piedmont Veterans Hall, 401 Highland Avenue, in Piedmont, California. The event is co-produced by Peter Voss of AGI Innovation Inc., Anya Petrova of FuturismX and Hank Pellissier of Brighter Brains Institute.
Everything is getting “smart” these days. Basically every device you can think of out there can be connected to the web, stream music and play back videos, serve as a means of communication, etc… To that end, we’re now in a time when those same devices are being developed to become, well, smarter and take on tasks that were once only perceived to be the things of science fiction novels and movies. Case in point: The ability to use voice authentication technology in our homes.
So your company’s in its very early stages. We’re talking a skeleton crew of staff, minimal sales, and even less cash. While your focus is understandably on immediate survival and how you can hit your first big hurdles, what else should you be thinking of, especially where your finances are concerned?
If you haven’t noticed yet, Apple decided to shove U2’s album down your throat. And I’m not exaggerating! Ok..maybe a little. But seriously, go check. Depending on how your iCloud is setup, their latest album will most likely be in your Music app, ready to play or in the ether of your iCloud, available to download.
If there’s one important thing I’ve learned after going on several business (and family) trips in my young adulthood, particularly the ones overseas, it’s the following: there are some devices that I really just needed during our trip. Of course, there are items that are more obvious that you already have with you, such as your laptop, tablet, and anything remotely related to working while on the road. But you knew that already.
Cutting-edge ways to market a brand or product will either leverage a new insight or technology or reformat a classical view in marketing to the 21st century economy. Overall, in today’s economy, businesses demand marketers think beyond the everyday ad and try to think outside the box for ad campaigns.