We live in a world full of creative minds. Some creative ideas come up at random times – say in the shower or while getting a cup of coffee – and other ideas inspired at the office. Companies are constantly looking for the next way to get their brand out there, whether it may be through viral marketing campaign or through simple advertisements, but a marketing agency can only do so much.
The word, “Hacker” automatically instills a sense of fear and mistrust in most people. You might imagine some dark, shadowy nefarious character in a black hat, trenchcoat and possibly donning a Guy Fawkes mask. Whatever your perception may be, an estimated 15,000 attendees showed up for this year’s DefCon 22, an annual event with talks, contests, vendor-booths, charities, workshop training areas and more.
There are a multitude of wearable devices on the market. Health trackers, location devices, smartwatches, etc., etc. However, many of these devices are made for individuals and nothing stands out as a family device. Sync Smartband wants to add another device to the wearable market, but with an emphasis on family, safety, and health.
At the announcement of the new service, venture capitalist Marc Andreessen — an investor in Lyft — went on a Twitter firestorm extolling the virtues of the service. Never one to hold back, Andreessen called Lyft Line “an archetypal example of how Silicon Valley is going straight at the hard problems.”
The constant fear of being alone in certain situations can create some problems. Even the thought of one of your loved ones alone can strike uneasiness at times. Thanks to the ever-growing landscape of technology, the ability to have a personal warning/emergency caller is available for anyone in need. Silent Beacon is creating a device by changing the infrastructure of personal alarm systems without the user shelling out tons of cash to own one.
In just one day the Skully AR-1 was able to nab funding of over $900,000 and counting on Indiegogo and they still have a month left! Absolutely crushing their goal of $250,000. For those who may not be familiar with the Skully AR-1, its a motorcycle helmet with heads up display, review camera and GPS navigation
Technology used to be about sending people to the moon. Now it’s about figuring out how many eggs are in your fridge when you’re at the store. The democratization of tech impacts our daily lives in many more ways than that trip to the moon ever will. Today, we all walk around with super computers in our pockets. Technology is literally in the hands of the masses.