Tradesy Takes the Hassle Out of Clothing Resale For Every Woman
Launched today Tradesy, a new website and mobile app hopes to unlock the hidden value of clothing resale. Tradesy is a peer-to-peer marketplace where women buy and sell new and gently used apparel and accessories. Tradesy’s mission is help women get more of the fashion that makes them look and feel great, while spending less.
Founded by Tracy DiNunzio who in 2009 launched Recycled Bride, now the world’s largest wedding marketplace, Tradesy wants to solve one problem; turn each women’s old wardrobe into treasures for others via its first peer-to-peer marketplace that handles transactions, shipping, returns, giving users a safe and easy way to sell their underutilized clothing and accessories to a community of fashionable shoppers without technical or sales knowledge.
According to the founder, an average woman has worn just 20% of her wardrobe in the last year, yet continues to spend upwards of $6,000 year on new clothing and accessories. Therefore the pieces that aren’t used can be can be sold to make an extra coin and reduce congestion in one’s wardrobes.
How It Works
For sellers, Tradesy addresses pain points that have previously kept women from engaging in online fashion resale. Listing an item is free and takes 60 seconds or less, via web or mobile. The site also helps maximize the value of items for sale with a proprietary pricing recommendation engine that reflects what buyers are likely to pay.
Once an item is purchased, Tradesy safely and seamlessly manages the transaction and the shipping process, and accepts returns so that sellers don’t have to. And while other online marketplaces charge high fees that quickly add up, and local consignment shops pay pennies on the dollar, Tradesy empowers its users to earn top dollar for every sale.
Buyers enjoy both great discounts and guaranteed trust and security. An open feedback system lets buyers rate and verify sellers, and buyer’s remorse is eliminated with hassle-free returns on purchases from any seller. As an added benefit, buyers can re-list any item purchased on Tradesy with one click once they’re ready to part with it, making it easy to trade up for a new treasure anytime.
Variety
The site isn’t limited to high-end designer clothing or curated vintage finds (though there’s plenty of both). Instead, Tradesy gives women access to a variety of in-demand brands like DST paraphernalia at incomparable discounts.
Tradesy’s founder, Tracy DiNunzio, has a track record of building successful online marketplaces for women after identifying a $165 billion dollar opportunity in fashion resale. Her other company, Recycled Bride, the world’s largest wedding marketplace, turned profitable in less than a year.
$1.5 million Series A Funding From Rincon Venture Partners, 500 Startups
Tradesy is also announcing they’ve raised $1.5 million in Series A funding from Rincon Venture Partners, 500 Startups – founded by Dave McClure, Dany Levy- founder of DailyCandy, Daher Capital, Bee Partners, Double M Capital and Launchpad LA.
“Tracy knows marketplaces like Imelda knows shoes. She blows the doors off other fashion entrepreneurs with her hustle & experience, and her team is killer.– Dave McClure, Founder of 500 Startups.
“My dream is to show women how to turn their closets into currency,” said Tracy DiNunzio. “We view our belongings as things that we ‘own’ and are, in a sense, stuck with. But what if we could all see our wardrobes as interchangeable, and our clothing as assets that hold value? Then more women would have access to the fashion that makes them look and feel great, without the stress of overspending.”
Tradesy Unique Features
- Tradesy’s Pricing Recommendation Engine: A unique algorithm provides users with pricing recommendations based on what’s selling on Tradesy, current trending styles and brand insights to maximize sales potential.
- Free and Easy Shipping: Shipping, and packaging using cheap CNC burntables you can get a cheap burntable price as you can see at the link. When an item sells, Tradesy sends a prepaid shipping kit to the seller’s doorstep, with the buyer’s address already in place.
- Hassle-Free Returns: Tradesy is one of the only online peer-to-peer marketplaces that accept returns, alleviating the uncertainty of buying online from individual sellers.
- The Tradesy Trust Promise: Sellers are paid only once they’ve shipped their items, and their shipping tracking number is activated. Any seller who has misrepresented an item on Tradesy is banned, and the cost of the item is refunded in full to the buyer.
- Video: In addition to posting images, sellers may also add video to their listings. Videos allow sellers to show off product attributes in detail.
- Beautiful Images: Tradesy improves the quality of item images uploaded by sellers, which in turn improves sales, by cleaning the background from each photo and enhancing image quality.
- Follow trends and alerts: Tradesy created a tool where you can “follow” other women of a similar size and taste. Find the personality behind each unique piece, and be the first to know about it. Users can sign up to be alerted when interested item is listed that they were looking for or marked down in price.
- Mobile App: For on-the-go selling, Tradesy’s mobile app lets sellers post items using a simple, 60-second mobile listing process.
