Social Media

Imagine it. You’re flipping through Vevo and watching a music video. But first, 30 seconds of commercial. You stare blankly wondering “what’s this a commercial of?” while watching the screen and registering nothing.

Ad/Banner blindness, a talent which we’ve developed rather well as a society: The ability to subconsciously block out commercials WHILE physically watching.

Forget visits to random restaurants, myfab5 uses the power of the crowd to help you search for the best restaurant in town. The platform connects foodies to restaurants for a win-win situation for both parties.

Solaborate is a blend of great social network platforms, by taking in all the greatest bits and putting it all into one. Consumers all have access to social networks, but the business-side has never really caught on. Solaborate is bringing professionals and companies from the tech industry together and connect them through a new social media platform.

Some of the most successful brands to date are ones that have a history and a story. In this event, guests will learn how heritage brands today are using social media to reinforce their brand positioning and messaging in order to connect with their consumers, audience, and community. Join us for a presentation and workshop with industry leaders to gain the skills of a successful marketing strategy.

SnapMyAd is an iOS app that allows Instagram users to monetize their smartphone photos if they let brands use them in their promotional campaigns. The free iOS app connects consumers with their favorite brands on Instagram and rewards them for their best Instagram photos. Consumers have complete control over which brands they interact with, for what perk or reward and which photos they are willing to exchange for those brand perks.

The online market is a great place to launch a new fashion brand. It allows your products to be available to the international fashion market and an online launch can be done for much less money than opening a traditional brick and mortar store. However, the right e-commerce technology and marketing is necessary to get your brand the exposure it needs to be seen.

We’d like to think the successful testing was a result of diligence in our communication and persistence with our test users, but in reality we were just lucky to have the perfect test group. How was the group assembled? To loosely quote Vinny Gambini, did we “voir dire” potential test users to a point we were “more than satisfied”? We wish we could say yes, but the truth is, our test users simply came from our closest network of friends and co-workers

Nowadays when you need a ride somewhere you instinctively reach for your phone and open an app to call upon your latest driver. However due to much controversy and competition, the same hasn’t played true while at large events (*cough* SXSW). Today that changes as two major brands Callaway and Uber, partner to offer on-demand rides at one of the largest events in sports.

This month on May 21st from 6pm – 9pm PST, SMCLA and TechZulu are partnering to celebrate “United We Share, a month long celebration of 7th anniversary of the founding of the international Social Media Club and it’s amazing members. All month long we will unite in shining a spotlight on the international community, including livestreaming our May event – a deep dive into Publishing 2.0

For about 50 years, (…cough M)Ad Men, or marketing and sales individuals, have been the kings of organizational hierarchy … and then came the Internet of things and engineers took over the throne. Yet, winter is always coming for a startup and thus a new breed has arisen from the ashes and honed a new set of skills, the Growth Hacker.