Entrepreneurship

Live streaming apps are a burgeoning trend in the social media sphere, and as their popularity continues to grow, it is essential that businesses leverage these apps in order to engage a rapidly growing consumer audience with controlled content at their disposal. The early embrace of live streaming allows businesses to position themselves as ahead of the trend in emerging technologies and provide their stakeholders with compelling content.

It has come down to the top 20 companies that will be battling it out to be top dog of REACH NeXT. What’s REACH NeXT? Well, let us refresh your memory (in case you’ve been living under a rock :)).

REACH NeXT is a one day pitch showdown to spring board the most brilliant and pioneering minds in tech. As a collaboration between TechZulu, Gadget Review and Rhubarb Studios, our mission with REACH NeXT is to deliver a day of VALUE and awareness with the ever-changing innovation surrounding us, so you walk away feeling informed, inspired, and connected.

With Grandparents Day approaching on September 13th, we wanted to share a quick roundup of a few ways to improve the lives of our aging loved ones.

Congrats guys and happy to say we knew you when. INRIX a leading provider of real-time traffic information and connected driving services worldwide, announced it has completed the acquisition of ParkMe, a Santa Monica, CA company that helps consumers find parking, make reservations and mobile payments worldwide. This deal makes INRIX the preferred provider of parking information and services to leading automakers, transportation agencies and drivers around the world.

Having a man on the inside and rooting for new initiatives is a win-win for all parties involved. That brings us to Greg Mertz, Lead Advisor for Technology Initiatives at Warner Bros. Records (WBR). In his role at WBR, he helps to steer the leadership into promising technology investments and partnerships.

One question everyone asks is what investors look for when deciding whether or not to fund a startup. Having a high-caliber team with a good track record and a clear value proposition are givens. But the bottom line is that it comes down to the numbers. VCs are looking to make investments that pay off big.

When it comes to story telling there is none other than Brandon Kleinman, Founder and Former CMO of Laurel & Wolf! Brandon loves a good story and knows design dictates how people interact with a given space. His obsession for story-telling and creating better spaces helped power Laurel & Wolf as founder and CMO.

What do Oracle, eHarmony, and Rubicon Project all have in common? Mark Douglas, CEO of SteelHouse! That’s what!

One of the greatest tech minds of our time, Mark Douglas will be speaking at REACH NeXT September 24th.

No one likes to talk about it, but the odds of an individual startup making it are pretty daunting. If you want to shift those odds in your favor, one of the most important things to do is to understand where the potential traps are.

While the global economy has proved to be fertile soil for launching small to mid-sized businesses, there has never been a time in which the competition in the small business arena has been as intense as it is currently. The exceptional level of competition has forced business owners to look for ways to improve their competitive edge, and one of the most effective ways of doing this is to enhance efficiency by improving overall business processes. Business process management has become a central focus among businesses, and it has led to a substantial increase in the purchase of business process management software.