“Made in the USA” is more than just a slogan; it’s a philosophy for business, one that emphasizes the importance of staying within the national economy and creating products of the highest quality. At the same time, it’s a smart manufacturing decision, as American-made quality usually stands head and shoulders above outsourced competition. There’s a reason why Apple has recently pledged $100 million in American manufacturing plants for future products.
TechZulu & Gadget Review present REACH. A quarterly event series seeking to dive deep into what comes next in technology, and giving you the opportunity to experience it first hand with the gadgets on site. Experience gadgets from the big brands with million dollar budgets to the startups bootstrapping and raising via IndieGoGo.
The first time you get a full night’s sleep as a new parent, you may have to restrain yourself from jumping out of bed and hurling yourself into the nursery to make sure your child’s still breathing – after all, why hasn’t he woken you up already?! I say “restrain yourself” because the minute you burst open the door…well, he’s awake now, isn’t he? And no one wants to wake a sleeping babe, right?
I can personally say I’m quite familiar with the work Etymotic Research has done with their line of ER20 high-fidelity Earplugs and consider these low profile plugs to be a nightlife staple. To my fellow audiophiles who frequent your fair share of festivals, shows, clubs, and concerts, I’m sure you can share in my spectrum of feelings towards the products that companies like Etymotic Research offer…
You’ve seen the internet videos, maybe even spotted one in the wild, but outside of toothbrushes, inductive charging has been unusually absent from the US market. This year at CES, we chatted with a few representatives of the WPC, (Wireless Power Consortium) manufacturers that are adding wireless charging capabilities to their products, to lean exactly how the tech works, when it’s coming to market and how long will we have to wait to use it.
The Consumer Electronics Show, better-known as CES, is upon us, and we are all waiting to see who the big winners are going to be. Two weeks ago I found this new audio company Aedle, that have just created a pair of luxury audio headphones to die for! Then yesterday I read an article by Entrepreneur.com, which featured “5 Tech Startups Worth Watching at CES 2013”, and what do you know, Aedle made the top 5 tech startups…
It’s unbelievable how often start up founders stifle their company from growing by not knowing how to effectively communicate their brand. From devising a tweet length pitch to having an easy to remember name, each branding opportunity is a touch point for a new customer to be attracted to what you have to offer. In this article the focus will be on how to successfully attract media attention.